Hello.

I am a Southern California user experience designer passionate about creating better experiences through thoughtful design. I enjoy creating useful, delightful, and easy to use products. Simplicity rules everything around me.

"As a UX Designer, Kenny is stellar - he's well versed in UX best practices and techniques, constantly stays on top of the latest trends, cooks up fresh ideas and works so quickly that he seems to deliver a wireframe or mock before you've even ask him to do it."

1. Definition & Research

Identify the needs and goals of the user and the business. Competitive research, stakeholder interviews, and analytics.

2. Explore & Discover

Sketch ideas and solutions. Flesh out and wireframe.

3. Prototype & Test

Get out and let people use it whether it be on paper, clickable wireframes, or through HTML/CSS/JavaScript.

4. Learn & Iterate

Constantly improve and measure. Move fast.

Wallaby

Wallaby Financial

Wallaby aims to simplify people's lives and help them save money by providing automation and intelligence for everyday payments. As the Lead UX Designer, I am responsible for the user experience for all consumer touch points. In addition to defining UI specifications and interactions through wireframes, user stories, and task flows, I also optimize conversion rates through A/B tests, analyze data through web and mobile analytics, and keep up with the growing mobile payments sector.

UX
BeachMint

BeachMint

BeachMint is a subscription social e-commerce startup for celebrity-curated direct to consumer products with 6 different websites. I was the Senior User Experience Designer on the Product team. I developed detailed wireframes, site maps, mockups and user flows for the family of sites (6 total) which helped increase purchases, registration, and engagement using A/B testing, web analytics, and best practices to help aid decisions.

UX
DIRECTV

DIRECTV

DIRECTV is one of the world's leading providers of digital television entertainment service and has over 30 million customers. I was a Lead Information Architect on the User Experience team helping deliver the ultimate TV experience through the set top box, mobile phones and tablets. In designing the 10 foot experience, I tried to create a thoughtful, simple, straightforward, and streamlined lean back experience.

UX
Alpine Electronics

Alpine Electronics

Alpine Electronics is one of the world's leading car audio, mobile electronics, and navigation systems companies. I worked as a Design Engineer dealing with the user interface and usability for car navigation systems. One of the biggest challenges was designing a full feature system that is easy to use and learn while minimizing potential driver distraction and dealing with a limited screen space.

UX
American Greetings

American Greetings

American Greetings helps millions of people worldwide stay connected and celebrate life's special occasions. I worked with American Greetings as a User Experience Consultant to provide user experience strategy and design, guidance of evolving standards and best practices, information architecture, and interaction design services. Projects include everything from iPad and iPhone applications, websites for both desktop and mobile, and Facebook applications.

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