portfolio » UCLA Extension

UCLA Extension

This was part of a month long course project to redesign and revolutionize the UCLA Extension website to attract new students and retain existing ones.

After recruiting repersentitive Users of the site, I conducted ethnographic interviews with them. Those findings were distilled to help create personas to use as a design targert. I also compared the current site with other UC Extension sites. I then identified requirements and created a primary scenario based on the research findings.

From there I created a conceptual design and a draft of the detailed design that illustrated the primary path through the site. A usability test script and paper prototype was created and used to test subjects.

After gathering the feedback and observations from the usability test, the design was refined and a final detailed design wireframe and sample screen shot was created.

Skills:

  • Research
  • Ethnographic Interviews
  • Personas
  • Scenarios
  • Conceptual Design
  • Detailed Design
  • Paper Prototype
  • Usability Testing
  • Photoshop

Screenshots:

UCLA Extension PersonaUCLA Behavioral VariablesUCLA Extension WireframesUCLA Screen Example

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